{
  "html_url": "https://licitia.com.mx/adjudicacion/aa-06-712-006000998-n-89-2026",
  "canonical": "https://licitia.com.mx/adjudicacion/aa-06-712-006000998-n-89-2026",
  "id": "7f61f501e08e4939b2fa6addc02d7c1b",
  "procedure_number": "AA-06-712-006000998-N-89-2026",
  "file_number": "E-2026-00057331",
  "title": "SERVICIO DE PUBLICIDAD EN MEDIOS IMPRESOS-DEMOS DESARROLLO DE MEDIOS SA DE CV",
  "description": {
    "short": "No existen bienes alternativos o sustitutos, Único Oferente, Derechos exclusivos (patentes, licencias, derechos de autor u otros derechos exclusivos), o por obras de arte.",
    "detailed": "SERVICIO DE PUBLICIDAD EN MEDIOS IMPRESOS, EN SUS DIFERENTES FORMATOS, PARA LA DIFUSIÓN DE LAS CAMPAÑAS INSTITUCIONALES"
  },
  "lifecycle": {
    "section": "concluido",
    "source_status": "ADJUDICADO",
    "moved_at": null
  },
  "buyer": {
    "agency": "SECRETARIA DE HACIENDA Y CREDITO PUBLICO",
    "acronym": "SHCP",
    "branch": "06 - HACIENDA Y CRÉDITO PÚBLICO",
    "buying_unit": "UNIDAD DE ADMINISTRACIÓN Y FINANZAS",
    "requesting_unit": "unidad requiriente data",
    "requesting_group": "UNIDAD DE ADMINISTRACIÓN Y FINANZAS",
    "entity": "TESORERÍA DE LA FEDERACIÓN",
    "slug": "shcp",
    "unit_slug": "coordinacion-de-adquisiciones-y-contratacion-de-servicios-006000998"
  },
  "classification": {
    "procedure_type": "ADJUDICACIÓN DIRECTA",
    "contracting_type": "SERVICIOS",
    "publication_type": null,
    "character": "NACIONAL",
    "fiscal_year": 2026,
    "law": "LEY DE ADQUISICIONES, ARRENDAMIENTOS Y SERVICIOS DEL SECTOR PÚBLICO",
    "legal_basis_id": "246",
    "exception_basis": "Art. 54 fr. I",
    "internal_control_number": "AD/2026-72",
    "supply_source_number": null
  },
  "schedule": {
    "published_at": "2026-05-28T00:49:52.000Z",
    "clarification_meeting_at": null,
    "clarification_questions_deadline_at": null,
    "clarification_responses_deadline_at": null,
    "bid_opening_at": null,
    "award_at": null,
    "estimated_contract_at": "2026-06-26T06:00:00.000Z",
    "site_visit_at": null,
    "estimated_work_start_at": null
  },
  "estimated_value": {
    "minimum": null,
    "maximum": null,
    "currency": "MXN",
    "updated_at": null
  },
  "lots": [
    {
      "number": "1",
      "name": "PARTIDA SOLA",
      "description": "PARTIDA SOLA",
      "requirement_group_id": "1",
      "items": [
        {
          "number": "1",
          "cucop_code": "36101-0001",
          "specific_item_code": "36101",
          "cucop_description": "DIFUSION DE MENSAJES SOBRE PROGRAMAS Y ACTIVIDADES GUBERNAMENTALES",
          "description": "SERVICIO DE PUBLICIDAD EN MEDIOS IMPRESOS, EN SUS DIFERENTES FORMATOS, PARA LA DIFUSIÓN DE LAS CAMPAÑAS INSTITUCIONALES",
          "requested_quantity": null,
          "minimum_quantity": null,
          "maximum_quantity": null,
          "unit": "SERVICIO",
          "minimum_amount": "2000000",
          "maximum_amount": "5000000"
        }
      ]
    }
  ],
  "awards": [
    {
      "id": "C-2026-00048370",
      "internal_reference": "AD-54-058/2026",
      "title": "SERVICIO DE PUBLICIDAD EN MEDIOS IMPRESOS-DEMOS DESARROLLO DE MEDIOS SA DE CV",
      "status": "PUBLICADO",
      "contractor": {
        "name": "DEMOS DESARROLLO DE MEDIOS SA DE CV",
        "normalized_name": "DEMOS DESARROLLO DE MEDIOS",
        "rfc_type": null,
        "slug": "demos-desarrollo-de-medios"
      },
      "contract_period": {
        "published_at": "2026-06-08T18:54:24.000Z",
        "starts_at": "2026-06-02T06:00:00.000Z",
        "ends_at": "2026-12-31T06:00:00.000Z"
      },
      "value": {
        "subtotal": "4310344.83",
        "tax": "689655.17",
        "total": "5000000",
        "maximum_subtotal": "0",
        "maximum_total": "0",
        "currency": "MXN"
      },
      "open_contract_type": null,
      "quantity": null,
      "exercised_quantity": null,
      "participants": [],
      "line_items": [
        {
          "number": "0",
          "cucop_code": "36101-0001",
          "description": "SERVICIO DE PUBLICIDAD EN MEDIOS IMPRESOS, EN SUS DIFERENTES FORMATOS, PARA LA DIFUSIÓN DE LAS CAMPAÑAS INSTITUCIONALES",
          "unit": "SERVICIO",
          "requested_quantity": null,
          "awarded_quantity": null,
          "unit_price": "4310344.83",
          "subtotal": "4310344.83",
          "tax": "689655.17",
          "other_taxes": null,
          "total": "5000000"
        }
      ]
    }
  ],
  "documents": [
    {
      "id": "0ad955ae-5412-4c99-be24-3bdf0dc50368",
      "annex_number": 1,
      "document_type": null,
      "description": "ANEXO TÉCNICO",
      "filename": "ETAS.pdf",
      "availability": "available",
      "size_bytes": "1487711",
      "mime_type": "application/pdf",
      "sha256": "3cbb46923e49d13a6dd65a0bfb0d11e2b97b536742164aa03571de91f75b8d81",
      "uploaded_at": "2026-08-07T02:20:44.039Z",
      "updated_at": "2026-08-07T02:20:44.040Z"
    },
    {
      "id": "d14c413c-daf5-408b-b762-f634047b3066",
      "annex_number": 1,
      "document_type": null,
      "description": "JUSTIFICACIÓN DE EXCEPCIÓN",
      "filename": "justificacion1.pdf",
      "availability": "available",
      "size_bytes": "9768896",
      "mime_type": "application/pdf",
      "sha256": "844e0e313c8b038d66ae7d41c04c11493b26e9a46bedf39f25070e119b60a5de",
      "uploaded_at": "2026-08-07T02:20:49.815Z",
      "updated_at": "2026-08-07T02:20:49.815Z"
    },
    {
      "id": "4ddfa6f4-2ffc-40c5-b11b-46906b03d2a3",
      "annex_number": 7,
      "document_type": null,
      "description": "CONFIRMACIÓN",
      "filename": "Confirmacion.docx",
      "availability": "available",
      "size_bytes": "20095",
      "mime_type": "application/vnd.openxmlformats-officedocument.wordprocessingml.document",
      "sha256": "c5923a8b83359e6bf9f44678a2fdfeb4e917f83f12df741b36b07eb77ccfc57d",
      "uploaded_at": "2026-08-07T02:20:50.911Z",
      "updated_at": "2026-08-07T02:20:50.912Z"
    },
    {
      "id": "58dd37d1-1d15-41c4-865f-ded6bba91ff6",
      "annex_number": 7,
      "document_type": null,
      "description": "OFICIO DE NOTIFICACIÓN DE ADJUDICACIÓN",
      "filename": "Adjudicacion.pdf",
      "availability": "available",
      "size_bytes": "342527",
      "mime_type": "application/pdf",
      "sha256": "9d188acf9f4f09146f8a56f9e9a8769deb597ff9ac8d11d67272bc27af218397",
      "uploaded_at": "2026-08-07T02:20:52.087Z",
      "updated_at": "2026-08-07T02:20:52.087Z"
    }
  ],
  "alternates": [],
  "similar": []
}