{
"html_url": "https://licitia.com.mx/adjudicacion/aa-06-d00-006d00001-n-89-2026",
"canonical": "https://licitia.com.mx/adjudicacion/aa-06-d00-006d00001-n-89-2026",
"id": "57f36293c4beeabce0639e1200a92ad1",
"procedure_number": "AA-06-D00-006D00001-N-89-2026",
"file_number": "E-2026-00088139",
"title": "SERVICIO DE POST-TEST DE LA CAMPAÑA DE COMUNICACIÓN SOCIAL 2026",
"description": {
"short": "Adquisiciones, arrendamientos y servicios, dentro de los montos máximos establecidos en el PEF.",
"detailed": "SERVICIO DE POST-TEST DE LA CAMPAÑA DE COMUNICACIÓN SOCIAL 2026 “AHORRO PARA EL RETIRO, VERSIÓN: TU AHORRO PARA EL RETIRO 2”, INTEGRADA EN LA ESTRATEGIA Y PROGRAMA ANUAL DE COMUNICACIÓN SOCIAL DE LA CONSAR 2026"
},
"lifecycle": {
"section": "concluido",
"source_status": "ADJUDICADO",
"moved_at": null
},
"buyer": {
"agency": "COMISION NACIONAL DEL SISTEMA DE AHORRO PARA EL RETIRO",
"acronym": "CONSAR",
"branch": "06 - HACIENDA Y CRÉDITO PÚBLICO",
"buying_unit": "SUBDIRECCIÓN DE RECURSOS MATERIALES",
"requesting_unit": "unidad requiriente data",
"requesting_group": "SUBDIRECCIÓN DE RECURSOS MATERIALES",
"entity": "TESORERÍA DE LA FEDERACIÓN",
"slug": "consar",
"unit_slug": "subdireccion-de-recursos-materiales-006d00001"
},
"classification": {
"procedure_type": "ADJUDICACIÓN DIRECTA",
"contracting_type": "SERVICIOS",
"publication_type": null,
"character": "NACIONAL",
"fiscal_year": 2026,
"law": "LEY DE ADQUISICIONES, ARRENDAMIENTOS Y SERVICIOS DEL SECTOR PÚBLICO",
"legal_basis_id": "217",
"exception_basis": "Art. 55 párrafo primero",
"internal_control_number": "CONSAR/068/2026",
"supply_source_number": null
},
"schedule": {
"published_at": "2026-08-01T01:45:02.000Z",
"clarification_meeting_at": null,
"clarification_questions_deadline_at": null,
"clarification_responses_deadline_at": null,
"bid_opening_at": "2026-07-31T23:00:00.000Z",
"award_at": null,
"estimated_contract_at": "2026-08-21T06:00:00.000Z",
"site_visit_at": null,
"estimated_work_start_at": null
},
"estimated_value": {
"minimum": null,
"maximum": null,
"currency": "MXN",
"updated_at": null
},
"lots": [
{
"number": "1",
"name": "PARTIDA SOLA",
"description": "PARTIDA SOLA",
"requirement_group_id": "1",
"items": [
{
"number": "1",
"cucop_code": "36101-0001",
"specific_item_code": "36101",
"cucop_description": "DIFUSION DE MENSAJES SOBRE PROGRAMAS Y ACTIVIDADES GUBERNAMENTALES",
"description": "SERVICIO DE POST-TEST DE LA CAMPAÑA DE COMUNICACIÓN SOCIAL 2026 “AHORRO PARA EL RETIRO, VERSIÓN: TU AHORRO PARA EL RETIRO 2”, INTEGRADA EN LA ESTRATEGIA Y PROGRAMA ANUAL DE COMUNICACIÓN SOCIAL DE LA CONSAR 2026",
"requested_quantity": "1",
"minimum_quantity": "1",
"maximum_quantity": null,
"unit": "SERVICIO",
"minimum_amount": null,
"maximum_amount": null
}
]
}
],
"awards": [
{
"id": "C-2026-00075681",
"internal_reference": "CONSAR/068/2026",
"title": "SERVICIO DE POST-TEST DE LA CAMPAÑA DE COMUNICACIÓN SOCIAL 2026",
"status": "PUBLICADO",
"contractor": {
"name": "CASA ENCUESTADORA TAG SC",
"normalized_name": "CASA ENCUESTADORA TAG",
"rfc_type": null,
"slug": "casa-encuestadora-tag"
},
"contract_period": {
"published_at": "2026-08-05T01:32:54.000Z",
"starts_at": "2026-08-04T06:00:00.000Z",
"ends_at": "2026-12-15T06:00:00.000Z"
},
"value": {
"subtotal": "129310.3",
"tax": "20689.64",
"total": "149999.94",
"maximum_subtotal": "0",
"maximum_total": "0",
"currency": "MXN"
},
"open_contract_type": null,
"quantity": null,
"exercised_quantity": null,
"participants": [],
"line_items": [
{
"number": "0",
"cucop_code": "36101-0001",
"description": "SERVICIO DE POST-TEST DE LA CAMPAÑA DE COMUNICACIÓN SOCIAL 2026 “AHORRO PARA EL RETIRO, VERSIÓN: TU AHORRO PARA EL RETIRO 2”, INTEGRADA EN LA ESTRATEGIA Y PROGRAMA ANUAL DE COMUNICACIÓN SOCIAL DE LA CONSAR 2026",
"unit": "SERVICIO",
"requested_quantity": "1",
"awarded_quantity": null,
"unit_price": "129310.3",
"subtotal": "129310.3",
"tax": "20689.64",
"other_taxes": null,
"total": "149999.94"
}
]
}
],
"documents": [
{
"id": "0446b023-5cf0-44eb-8e92-f955bb853e70",
"annex_number": 1,
"document_type": null,
"description": "ANEXO TÉCNICO",
"filename": "ANEXO TECNICO.docx",
"availability": "available",
"size_bytes": "97316",
"mime_type": "application/vnd.openxmlformats-officedocument.wordprocessingml.document",
"sha256": "aef6d403bdf448204bd9ab46e3c17157099542a932f70410ce7da28b8cd9536f",
"uploaded_at": "2026-08-08T02:26:29.778Z",
"updated_at": "2026-08-08T02:26:29.778Z"
},
{
"id": "94b3dfe4-497e-4ba3-bbc4-526009d3f6e2",
"annex_number": 5,
"document_type": null,
"description": "CONFIRMACION",
"filename": "CONFIRMACION.docx",
"availability": "available",
"size_bytes": "5205577",
"mime_type": "application/vnd.openxmlformats-officedocument.wordprocessingml.document",
"sha256": "3537a1a59a15b0f4315479168762f8d7181216bb98d380e73346bb11714c80c4",
"uploaded_at": "2026-08-08T02:26:35.444Z",
"updated_at": "2026-08-08T02:26:35.445Z"
},
{
"id": "cba943a2-7819-4c99-8627-90c9be034cb2",
"annex_number": 6,
"document_type": null,
"description": "PERSONALIDAD",
"filename": "A PERSONALIDAD.docx",
"availability": "available",
"size_bytes": "17250",
"mime_type": "application/vnd.openxmlformats-officedocument.wordprocessingml.document",
"sha256": "302469ea86d2d8df1002c6e038059668a82f109154a308d0cb7dd1fab05f69d9",
"uploaded_at": "2026-08-08T02:26:36.686Z",
"updated_at": "2026-08-08T02:26:36.686Z"
},
{
"id": "6f2e0227-4df4-4a82-a631-b5999d912342",
"annex_number": 6,
"document_type": null,
"description": "OFICIO DE NOTIFICACIÓN DE ADJUDICACIÓN",
"filename": "ADJUDICACION.pdf",
"availability": "available",
"size_bytes": "9622820",
"mime_type": "application/pdf",
"sha256": "11fae280e8ca9066313a30966aae3c5c4a313d3db331060103b21b8eca23b9f8",
"uploaded_at": "2026-08-08T02:26:43.442Z",
"updated_at": "2026-08-08T02:26:43.442Z"
}
],
"alternates": [],
"similar": []
}