{
  "html_url": "https://licitia.com.mx/adjudicacion/aa-14-p7r-014p7r001-n-164-2026",
  "canonical": "https://licitia.com.mx/adjudicacion/aa-14-p7r-014p7r001-n-164-2026",
  "id": "f874d5cab0304f71b1d8eae5ba025033",
  "procedure_number": "AA-14-P7R-014P7R001-N-164-2026",
  "file_number": "E-2026-00067891",
  "title": "CAMPAÑA PUBLICITARIA – DIGITAL– TZMG MEDIA, SA DE CV.",
  "description": {
    "short": "No existen bienes alternativos o sustitutos, Único Oferente, Derechos exclusivos (patentes, licencias, derechos de autor u otros derechos exclusivos), o por obras de arte.",
    "detailed": "CAMPAÑA PUBLICITARIA – DIGITAL– TZMG MEDIA, SA DE CV."
  },
  "lifecycle": {
    "section": "concluido",
    "source_status": "ADJUDICADO",
    "moved_at": null
  },
  "buyer": {
    "agency": "INSTITUTO DEL FONDO NACIONAL PARA EL CONSUMO DE LOS TRABAJADORES",
    "acronym": "INFONACOT",
    "branch": "14 - TRABAJO Y PREVISIÓN SOCIAL",
    "buying_unit": "DIRECCION DE RECURSOS MATERIALES Y SERVICIOS GENERALES, SUBDIRECCION GENERAL DE ADMON",
    "requesting_unit": "unidad requiriente data",
    "requesting_group": "DIRECCION DE RECURSOS MATERIALES Y SERVICIOS GENERALES, SUBDIRECCION GENERAL DE ADMON",
    "entity": "INSTITUTO DEL FONDO NACIONAL PARA EL CONSUMO DE LOS TRABAJADORES",
    "slug": "infonacot",
    "unit_slug": "direccion-de-recursos-materiales-y-servicios-generales-subdireccion-general-de-admon-014p7r001"
  },
  "classification": {
    "procedure_type": "ADJUDICACIÓN DIRECTA",
    "contracting_type": "SERVICIOS",
    "publication_type": null,
    "character": "NACIONAL",
    "fiscal_year": 2026,
    "law": "LEY DE ADQUISICIONES, ARRENDAMIENTOS Y SERVICIOS DEL SECTOR PÚBLICO",
    "legal_basis_id": "246",
    "exception_basis": "Art. 54 fr. I",
    "internal_control_number": "CAMPAÑA PUBLICITARIA – DIGITAL– TZMG MEDIA, SA DE CV.",
    "supply_source_number": null
  },
  "schedule": {
    "published_at": "2026-06-18T03:54:51.000Z",
    "clarification_meeting_at": null,
    "clarification_questions_deadline_at": null,
    "clarification_responses_deadline_at": null,
    "bid_opening_at": null,
    "award_at": null,
    "estimated_contract_at": "2026-07-11T06:00:00.000Z",
    "site_visit_at": null,
    "estimated_work_start_at": null
  },
  "estimated_value": {
    "minimum": null,
    "maximum": null,
    "currency": "MXN",
    "updated_at": null
  },
  "lots": [
    {
      "number": "1",
      "name": "PARTIDA SOLA",
      "description": "PARTIDA SOLA",
      "requirement_group_id": "1",
      "items": [
        {
          "number": "1",
          "cucop_code": "36201-0001",
          "specific_item_code": "36201",
          "cucop_description": "GASTOS EN PUBLICIDAD DE ENTIDADES QUE GENERAN UN INGRESO PARA EL ESTADO",
          "description": "GASTOS EN PUBLICIDAD DE ENTIDADES QUE GENERAN UN INGRESO PARA EL ESTADO. TZMG MEDIA, SA DE CV.",
          "requested_quantity": null,
          "minimum_quantity": null,
          "maximum_quantity": null,
          "unit": "SERVICIO",
          "minimum_amount": "344468.8",
          "maximum_amount": "862056"
        }
      ]
    }
  ],
  "awards": [
    {
      "id": "C-2026-00057356",
      "internal_reference": "FNCOT/AD/CAAS/133/2026",
      "title": "CAMPAÑA PUBLICITARIA – DIGITAL– TZMG MEDIA, SA DE CV.",
      "status": "PUBLICADO",
      "contractor": {
        "name": "TZMG MEDIA SA DE CV",
        "normalized_name": "TZMG MEDIA",
        "rfc_type": null,
        "slug": "tzmg-media"
      },
      "contract_period": {
        "published_at": "2026-06-26T18:06:12.000Z",
        "starts_at": "2026-07-15T06:00:00.000Z",
        "ends_at": "2026-10-15T06:00:00.000Z"
      },
      "value": {
        "subtotal": "862056",
        "tax": "137928.96",
        "total": "999984.96",
        "maximum_subtotal": "0",
        "maximum_total": "0",
        "currency": "MXN"
      },
      "open_contract_type": null,
      "quantity": null,
      "exercised_quantity": null,
      "participants": [],
      "line_items": [
        {
          "number": "0",
          "cucop_code": "36201-0001",
          "description": "GASTOS EN PUBLICIDAD DE ENTIDADES QUE GENERAN UN INGRESO PARA EL ESTADO. TZMG MEDIA, SA DE CV.",
          "unit": "SERVICIO",
          "requested_quantity": null,
          "awarded_quantity": null,
          "unit_price": "862056",
          "subtotal": "862056",
          "tax": "137928.96",
          "other_taxes": null,
          "total": "999984.96"
        }
      ]
    }
  ],
  "documents": [
    {
      "id": "3cd8ed56-ade9-4d7a-b21d-6c66d463ab49",
      "annex_number": 1,
      "document_type": null,
      "description": "ANEXO TÉCNICO",
      "filename": "AT.pdf",
      "availability": "available",
      "size_bytes": "17289147",
      "mime_type": "application/pdf",
      "sha256": "026141ea8ca424449484b559c156f0aea78d952921ef4be36b8893bcad8c1f2e",
      "uploaded_at": "2026-08-07T12:15:04.012Z",
      "updated_at": "2026-08-07T12:15:04.013Z"
    },
    {
      "id": "da1b99b0-16c5-4b07-bb6f-d9346c77e821",
      "annex_number": 1,
      "document_type": null,
      "description": "JUSTIFICACIÓN DE EXCEPCIÓN",
      "filename": "Jus.pdf",
      "availability": "available",
      "size_bytes": "30399521",
      "mime_type": "application/pdf",
      "sha256": "dc2869bbeedf422c9088a2b6e7807caf6bc32207516c52574652ea9e9e8a04c2",
      "uploaded_at": "2026-08-07T12:15:14.185Z",
      "updated_at": "2026-08-07T12:15:14.185Z"
    },
    {
      "id": "6daf3621-73d1-486c-b283-c7150c1ba6bc",
      "annex_number": 6,
      "document_type": null,
      "description": "OFICIO DE NOTIFICACIÓN DE ADJUDICACIÓN",
      "filename": "NOT ADJ.pdf",
      "availability": "available",
      "size_bytes": "2906045",
      "mime_type": "application/pdf",
      "sha256": "23f97e94948a26f46c9c6113e41c457ae8300cb585dbde5be69c737301c532ec",
      "uploaded_at": "2026-08-07T12:15:16.996Z",
      "updated_at": "2026-08-07T12:15:16.996Z"
    }
  ],
  "alternates": [],
  "similar": []
}