{
  "ocid": "ocds-x-licitia-aa-36-h00-036h00998-n-210-2024",
  "id": "AA-36-H00-036H00998-N-210-2024",
  "date": "2024-05-29T03:24:49.000Z",
  "language": "es",
  "initiationType": "tender",
  "tag": [
    "tender",
    "award",
    "contract"
  ],
  "parties": [
    {
      "id": "GUARDIANACIONAL",
      "name": "GUARDIANACIONAL",
      "roles": [
        "buyer"
      ]
    },
    {
      "id": "EDITORIAL OVACIONES SA DE CV",
      "name": "EDITORIAL OVACIONES SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "DEMOS DESARROLLO DE MEDIOS SA DE CV",
      "name": "DEMOS DESARROLLO DE MEDIOS SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "INFORMULA SA DE CV",
      "name": "INFORMULA SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "GIM COMPAÑIA EDITORIAL SA DE CV",
      "name": "GIM COMPAÑIA EDITORIAL SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "AMX CONTENIDO SA DE CV",
      "name": "AMX CONTENIDO SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "AUTFLO SA DE CV",
      "name": "AUTFLO SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "OPERADORA Y ADMINISTRADORA DE INFORMACION Y EDITORIAL SA DE CV",
      "name": "OPERADORA Y ADMINISTRADORA DE INFORMACION Y EDITORIAL SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "AGENCIA DIGITAL SA DE CV",
      "name": "AGENCIA DIGITAL SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "FRANCISCO GARCIA DAVISH",
      "name": "FRANCISCO GARCIA DAVISH",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "PERIODICO DIGITAL SENDERO S A P I DE CV",
      "name": "PERIODICO DIGITAL SENDERO S A P I DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "ORGANIZACION EDITORIAL MEXICANA SA DE CV",
      "name": "ORGANIZACION EDITORIAL MEXICANA SA DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "SIN EMBARGO S DE RL DE CV",
      "name": "SIN EMBARGO S DE RL DE CV",
      "roles": [
        "supplier"
      ]
    },
    {
      "id": "REPORTE INDIGO DE MEXICO SA DE CV",
      "name": "REPORTE INDIGO DE MEXICO SA DE CV",
      "roles": [
        "supplier"
      ]
    }
  ],
  "buyer": {
    "id": "GUARDIANACIONAL",
    "name": "GUARDIANACIONAL"
  },
  "tender": {
    "id": "AA-36-H00-036H00998-N-210-2024",
    "title": "SERVICIO DE DIFUSIÓN EN MEDIOS DIGITALES",
    "description": "SERVICIO DE DIFUSIÓN EN MEDIOS DIGITALES A NIVEL NACIONAL DEL MENSAJE DE LA CAMPAÑA LA GUARDIA NACIONAL ESTÁ CONTIGO, VERSIÓN 2024",
    "status": "complete",
    "procurementMethod": "direct",
    "procurementMethodDetails": "ADJUDICACIÓN DIRECTA",
    "mainProcurementCategory": "goods",
    "tenderPeriod": {
      "startDate": "2024-05-29T03:24:49.000Z"
    },
    "awardPeriod": {},
    "items": [
      {
        "id": "0",
        "description": "PARTIDA 1",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 344827,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 2",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 517196,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 3",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 517266.75,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 4",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 517166.1,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 5",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 431012.5,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 6",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 347658.32,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 7",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 517228,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 8",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 516634.02,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 9",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 431034.49,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 10",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 517173,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 11",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 430984,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 12",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 517241.38,
            "currency": "MXN"
          }
        }
      },
      {
        "id": "0",
        "description": "PARTIDA 13",
        "classification": {
          "scheme": "CUCOP",
          "id": "36101-0001"
        },
        "quantity": 1,
        "unit": {
          "name": "SERVICIO",
          "value": {
            "amount": 104792.25,
            "currency": "MXN"
          }
        }
      }
    ],
    "documents": [
      {
        "id": "1",
        "title": "JUSTIFICACION.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:45:38.910Z"
      },
      {
        "id": "2",
        "title": "AT.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:45:40.803Z"
      },
      {
        "id": "3",
        "title": "OA 095 AGENCIA DIGITAL.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:45:45.579Z"
      },
      {
        "id": "4",
        "title": "OA 092 AMX CONTENIDO.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:45:52.617Z"
      },
      {
        "id": "5",
        "title": "OA 093 AUTFLO.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:02.245Z"
      },
      {
        "id": "6",
        "title": "OA 089 DEMOS.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:10.506Z"
      },
      {
        "id": "7",
        "title": "OA 088 EDIT OVACIONES.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:20.969Z"
      },
      {
        "id": "8",
        "title": "OA 096 FRANCISCO GARCIA.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:24.858Z"
      },
      {
        "id": "9",
        "title": "OA 091 GIM COMPAÃ¿IA.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:27.605Z"
      },
      {
        "id": "10",
        "title": "OA 090 INFORMULA.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:37.886Z"
      },
      {
        "id": "11",
        "title": "OA O94 OAID.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:46.422Z"
      },
      {
        "id": "12",
        "title": "OA 098 OEM.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:48.650Z"
      },
      {
        "id": "13",
        "title": "OA 97 PDSENDERO.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:46:55.493Z"
      },
      {
        "id": "14",
        "title": "OA 100 REPORTE INDIGO.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:47:01.912Z"
      },
      {
        "id": "15",
        "title": "OA 099 SIN EMBARGO.pdf",
        "url": "https://comprasmx.buengobierno.gob.mx/sitiopublico/#/sitiopublico/detalle/c0ee37fecabc44ef875f2b517d46c290/procedimiento",
        "documentType": "biddingDocuments",
        "datePublished": "2025-12-01T21:47:12.029Z"
      }
    ]
  },
  "awards": [
    {
      "id": "1",
      "status": "active",
      "suppliers": [
        {
          "id": "EDITORIAL OVACIONES SA DE CV",
          "name": "EDITORIAL OVACIONES SA DE CV"
        }
      ],
      "value": {
        "amount": 399999.32,
        "currency": "MXN"
      }
    },
    {
      "id": "2",
      "status": "active",
      "suppliers": [
        {
          "id": "DEMOS DESARROLLO DE MEDIOS SA DE CV",
          "name": "DEMOS DESARROLLO DE MEDIOS SA DE CV"
        }
      ],
      "value": {
        "amount": 599947.36,
        "currency": "MXN"
      }
    },
    {
      "id": "3",
      "status": "active",
      "suppliers": [
        {
          "id": "INFORMULA SA DE CV",
          "name": "INFORMULA SA DE CV"
        }
      ],
      "value": {
        "amount": 600029.43,
        "currency": "MXN"
      }
    },
    {
      "id": "4",
      "status": "active",
      "suppliers": [
        {
          "id": "GIM COMPAÑIA EDITORIAL SA DE CV",
          "name": "GIM COMPAÑIA EDITORIAL SA DE CV"
        }
      ],
      "value": {
        "amount": 599912.68,
        "currency": "MXN"
      }
    },
    {
      "id": "5",
      "status": "active",
      "suppliers": [
        {
          "id": "AMX CONTENIDO SA DE CV",
          "name": "AMX CONTENIDO SA DE CV"
        }
      ],
      "value": {
        "amount": 499974.5,
        "currency": "MXN"
      }
    },
    {
      "id": "6",
      "status": "active",
      "suppliers": [
        {
          "id": "AUTFLO SA DE CV",
          "name": "AUTFLO SA DE CV"
        }
      ],
      "value": {
        "amount": 403283.65,
        "currency": "MXN"
      }
    },
    {
      "id": "7",
      "status": "active",
      "suppliers": [
        {
          "id": "OPERADORA Y ADMINISTRADORA DE INFORMACION Y EDITORIAL SA DE CV",
          "name": "OPERADORA Y ADMINISTRADORA DE INFORMACION Y EDITORIAL SA DE CV"
        }
      ],
      "value": {
        "amount": 599984.48,
        "currency": "MXN"
      }
    },
    {
      "id": "8",
      "status": "active",
      "suppliers": [
        {
          "id": "AGENCIA DIGITAL SA DE CV",
          "name": "AGENCIA DIGITAL SA DE CV"
        }
      ],
      "value": {
        "amount": 599295.46,
        "currency": "MXN"
      }
    },
    {
      "id": "9",
      "status": "active",
      "suppliers": [
        {
          "id": "FRANCISCO GARCIA DAVISH",
          "name": "FRANCISCO GARCIA DAVISH"
        }
      ],
      "value": {
        "amount": 500000,
        "currency": "MXN"
      }
    },
    {
      "id": "10",
      "status": "active",
      "suppliers": [
        {
          "id": "PERIODICO DIGITAL SENDERO S A P I DE CV",
          "name": "PERIODICO DIGITAL SENDERO S A P I DE CV"
        }
      ],
      "value": {
        "amount": 599920.68,
        "currency": "MXN"
      }
    },
    {
      "id": "11",
      "status": "active",
      "suppliers": [
        {
          "id": "ORGANIZACION EDITORIAL MEXICANA SA DE CV",
          "name": "ORGANIZACION EDITORIAL MEXICANA SA DE CV"
        }
      ],
      "value": {
        "amount": 499941.44,
        "currency": "MXN"
      }
    },
    {
      "id": "12",
      "status": "active",
      "suppliers": [
        {
          "id": "SIN EMBARGO S DE RL DE CV",
          "name": "SIN EMBARGO S DE RL DE CV"
        }
      ],
      "value": {
        "amount": 600000,
        "currency": "MXN"
      }
    },
    {
      "id": "13",
      "status": "active",
      "suppliers": [
        {
          "id": "REPORTE INDIGO DE MEXICO SA DE CV",
          "name": "REPORTE INDIGO DE MEXICO SA DE CV"
        }
      ],
      "value": {
        "amount": 121559.01,
        "currency": "MXN"
      }
    }
  ],
  "extensions": {
    "source": "ComprasMX",
    "canonical": "https://licitia.com.mx/adjudicacion/aa-36-h00-036h00998-n-210-2024",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "ocidPrefixRegistered": false
  }
}